Bumble Bee Salmon Label Change Settlement Gets Final OK

A class settlement involving changes to Bumble Bee canned salmon labels got the final approval from a federal court in California.

Bumble Bee LLC agreed to the injunctive-relief-only settlement to resolve a consumer suit alleging it duped buyers into thinking farm-raised salmon was high-quality, wild-caught Alaskan salmon. The revised packaging will say the product is “Smoke Flavored Salmon Fillets,” rather than “Smoked Salmon” and no longer claims to be “Premium” or “Medium Red.”

Bumble Bee also agreed to replace an allegedly deceptive image that suggests the product is wild caught, with one that portrays the appearance of a farm-raised Coho ...