Jones Day Once Again Named Top U.S. Law Firm Brand in Survey

Jones Day had the strongest brand of any law firm in the U.S. for the third year in a row, according to a new survey.

The Cleveland-based firm was awarded 100 points by Acritas’ annual U.S. law firm brand index, beating out many Big Law competitors in a crowded field.

The rankings are based on feedback from hundreds of senior legal buyers in-house at organizations across the country. They are asked to rate law firms on criteria such as how often clients use the firms, whether they view the firms favorably, and if they turn to them for big ticket ...