Oracle’s Pedro Pavón Talks Transparency in AI

The success of artificial intelligence depends on getting consumers’ buy-in.

Tech companies including Oracle Corp., Facebook Inc., and Alphabet Inc.’s Google are working to expand their AI-based products and services. But ensuring that customers trust the products is an ongoing challenge.

Companies need to make sure their customers understand that they are interacting with a computer rather than a person, and that they understand how AI works, Pedro Pavón, managing counsel for Oracle, told Bloomberg Law on the sidelines of the Bloomberg Law Leadership Forum in New York.

“You don’t want to deceive people into thinking it’s a person on ...