Bloomberg Law
Feb. 3, 2016, 7:16 PM UTC

This Law Firm Has the Strongest Brand for 5 Years Running

Joyce Cutler

Skadden, Arps, Slate, Meagher & Flom LLP topped a survey of in-house counsel on which firms they’re likely to tap for outside work, besting Jones Day, DLA Piper, Kirkland & Ellis and Sidley Austin for the fifth year running.

Firms fighting for market share and talent in an increasingly competitive world build on their brand and reputation, the Acritas U.S. Law Firm Brand Index shows.

The last five years showed economic pressures facing law firms, resulting in law firm consolidation and more competition for market share, Acritas VP Lizzy Duffy told Big Law Business.

“I think what we’ve seen over five ...

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